Fluffy Pink Vanilla Squares

Featured in Sweet bites of pure joy.

These fluffy vanilla squares with a pink hue are perfectly soft and moist, topped with a rich vanilla buttercream. Made with flour, sugar, eggs, butter, vanilla extract, baking powder, milk, and some salt, the batter bakes beautifully in a 9x13-inch pan. The frosting uses butter, powdered sugar, heavy cream, and pink coloring to add charm. Dress it up with sprinkles, edible pearls, or other decorations for any special celebration!

alicia in the kitchen
Updated on Sat, 05 Apr 2025 14:07:07 GMT
A pink frosted cake with white decorations on top. Pin it
A pink frosted cake with white decorations on top. | tasteofsavor.com

My go-to treat for baby showers, birthday bashes, and sweet gatherings has always been these vanilla squares with pink frosting. The combo of soft, airy cake topped with smooth pink icing makes for a treat that's just as pretty as it is tasty.

The first batch of these squares came about when my niece turned five and wanted "something pretty and pink." Seeing her face light up when I showed her the finished treats taught me that sometimes the easiest recipes bring the biggest smiles.

Key Ingredients

  • All purpose flour: Gives these delicate squares their ideal foundation
  • Baking powder: Makes them fluffy yet sturdy enough for the topping
  • Unsalted butter: Adds richness and lets you adjust the salt to your liking
  • Granulated sugar: Brings sweetness and helps create that soft, tender bite
  • Large eggs: Hold everything together and add richness to the batter
  • Vanilla extract: Brings cozy flavor notes to both the cake and frosting
  • Whole milk: Keeps the cake soft and moist for several days
  • Powdered sugar: Blends into a smooth, lump-free frosting
  • Heavy cream: Makes the frosting extra smooth and creamy
  • Pink food coloring: Turns ordinary frosting into something magical

Detailed Directions

Set Up Everything:
Heat your oven to 350°F and get your pan ready. Don't skip lining it with parchment paper that hangs over the sides – you'll thank yourself later when you can lift the whole cake out easily for cutting those pretty squares.
Blend Dry Stuff:
Grab a bowl and whisk the flour, baking powder and salt together really well. This stops those awful bitter spots from baking powder clumps and adds a bit of fluffiness to the mix.
Start The Batter:
Beat your butter and sugar for a full 3-4 minutes until it's almost white and much bigger in volume. When you touch it, it should feel light and fluffy – that's how you know it's ready to make your cake tender.
Mix In Wet Items:
Drop in eggs one by one, waiting until each one disappears before adding another. This keeps your batter smooth instead of curdled. After all eggs are in, stir in vanilla until everything smells amazing.
Put It All Together:
Add your dry mix in three parts, switching with two pours of milk. Start and finish with the flour mixture. Don't mix too much – just until things disappear – or your cake might turn out tough.
Bake It Right:
Pour everything into your pan and smooth the top. Bake until you can touch the middle and it bounces back, or a toothpick comes out mostly clean with just a few crumbs. You'll notice it pulling away from the pan edges slightly.
Add The Frosting:
Once your cake is totally cool, make frosting by whipping butter until it's fluffy, then slowly adding powdered sugar. Mix in cream and vanilla for a super smooth texture. Add tiny drops of pink coloring until you get the shade you want.

I always splash out on good quality pure vanilla for this recipe because it really makes these squares stand out. At our last family reunion, my cousin couldn't stop eating them, claiming they were "way better than store-bought cake" before gobbling up four pieces straight. That's when I knew this recipe would stay in our family forever.

Prep In Advance

You can easily plan ahead with these squares. The cake part will stay fresh for two days if you wrap it tightly and keep it on your counter. You can also make the frosting a day early and store it in the fridge – just let it warm up and give it a quick mix before using. Once assembled, the finished squares last in the fridge for three days, though they taste best within two days after putting them together.

Ways To Switch It Up

While pink looks lovely, you can change these squares to match any event. Try light blue for a baby boy shower, or go with red and green for Christmas treats, maybe orange and black for Halloween parties. The vanilla base also works great with added flavors. Toss in some lemon zest to the batter or mix almond extract into the frosting. For chocolate fans, swap out ¼ cup of flour with cocoa powder for a mild chocolate version.

How To Serve Them

These cute squares look best on a plain white platter that makes their pink color pop. They go great with Earl Grey or chamomile tea for afternoon gatherings. At bigger parties, arrange them next to fresh berries and chocolate treats for a fancy dessert table. Want to make them extra special? Add a small scoop of vanilla ice cream on the side – the warm cake with cold ice cream creates an amazing taste experience.

Frequently Asked Questions

→ What makes the cake airy and soft?

Whip the butter and sugar together until light and fluffy. Be gentle when mixing the dry ingredients into the batter to avoid overmixing.

→ Can I pick a different shade?

Of course! Use any food coloring you love. Gel-based ones are best for bold, vibrant tones.

→ What’s the best pan size?

A 9x13-inch pan works just right. Don’t skip greasing and lining it with parchment paper for easy handling.

→ How do I store the leftovers?

Keep the squares in an airtight container for up to 2 days at room temperature or store in the fridge and enjoy within 5 days.

→ Can I prep the frosting early?

Yes, you can! Make it ahead and refrigerate. Let it soften to room temperature before spreading or decorating.

→ How can I make this gluten-free?

Switch out the regular flour for a gluten-free blend. Double-check the other ingredients for any traces of gluten.

Pink Vanilla Squares

Soft pink vanilla squares with creamy buttercream on top.

Prep Time
20 Minutes
Cook Time
35 Minutes
Total Time
55 Minutes
By: Alicia

Category: Desserts

Difficulty: Intermediate

Cuisine: Western

Yield: 12 Servings (about 12 squares of cake)

Dietary: Vegetarian

Ingredients

01 1 cup unsalted butter, softened
02 4 large eggs
03 1 tablespoon vanilla extract
04 2 cups granulated sugar
05 1 cup whole milk
06 2 ½ cups all-purpose flour
07 ½ teaspoon salt
08 2 ½ teaspoons baking powder

→ Pink Buttercream Frosting

09 Pink food coloring
10 1 teaspoon vanilla extract
11 3 tablespoons heavy cream
12 4 cups powdered sugar
13 1 cup unsalted butter, softened

Instructions

Step 01

Heat the oven to 350°F (175°C). Line your 9x13-inch pan with parchment paper and grease it.

Step 02

Stir together the salt, baking powder, and flour in a bowl.

Step 03

Whip the butter and sugar in a large bowl until it’s fluffy and pale.

Step 04

Crack in the eggs one at a time. Mix after each addition. Stir in the vanilla at the end.

Step 05

Add the flour mixture bit by bit to the wet ingredients, switching off with splashes of milk. Mix until smooth.

Step 06

Spread the batter evenly in the pan and smooth the surface.

Step 07

Pop it in the oven for 30-35 minutes. A clean toothpick means it’s done!

Step 08

Once baked, give the cake time to cool off before cutting it into pieces.

Step 09

Beat the butter until creamy. Slowly mix in powdered sugar until smooth. Stir in the cream and vanilla, whipping until fluffy. Add pink coloring and mix until vibrant.

Notes

  1. Spread the pink frosting smoothly over each piece or use a piping bag for a fancier design.
  2. Garnish with little decorations like sprinkles, sugary pearls, or fun piping styles with a star tip.

Tools You'll Need

  • Large bowls for mixing
  • Parchment paper
  • Electric mixer
  • 9x13-inch pan
  • Spatula
  • Wire whisk
  • Toothpick
  • Optional piping bag

Allergy Information

Please check ingredients for potential allergens and consult a health professional if in doubt.
  • Includes dairy (milk and butter)
  • Made with eggs
  • Contains gluten (flour)

Nutrition Facts (Per Serving)

It is important to consider this information as approximate and not to use it as definitive health advice.
  • Calories: 320
  • Total Fat: 15 g
  • Total Carbohydrate: 45 g
  • Protein: 4 g